Doritos launches ads with no logo and no brand name to attract Gen Z
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Doritos calls this audience "emerging adults" and said that "newer generations are increasingly turned off by blatant, promotional marketing."
Doritos calls this audience emerging adults and said that newer generations are increasingly turned off by blatant, promotional marketing.
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Doritos Dumps Their Logo and Brand Name to Appeal to Gen Z
Doritos new campaign features an ad without a key feature: Its logo