General Pants have come under fire for their denim campaign

General Pants have been criticised this week for an ad campaign which appears to overly sexualise women, leaving the men to get on with their fully-clothed lives.

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General Pants Have Come Under Fire For Their Denim Campaign

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General Pants Have Come Under Fire For Their Denim Campaign

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General Pants have come under fire for their denim campaign

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General Pants have come under fire for their denim campaign