Victoria's Secret to buy online lingerie startup Adore Me for $400m

Victoria's Secret & Co. is looking to enhance its digital-first focus through an investment in the digitally-native, technology-led intimates brand

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Victoria's Secret to Buy Lingerie Brand Adore Me for $400 Million - WSJ

Twitter Blue clues - Barstool Sports

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Victoria's Secret-Adore Me deal worth $400 million - Columbus Business First

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Adore Me - Retail TouchPoints