Why Visual Merchandising is So Important to Retail Success

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Learn how to build an effective visual merchandising strategy for your retail store. This post will help you attract more customers and increase sales.
If you’ve seen a product in a shop window and been drawn in by its visual appeal, you’ve experienced the power of visual merchandising first-hand. Visual merchandising is the delicate balance of science and art of creating attractive product displays in retail stores and other commercial settings that tempt customers into making purchases. This subtle form of marketing involves creative