Lingerie Brands Undergo a Major Makeover: Branding Lessons from Victoria's Secret

To understand the evolution of the lingerie industry it is worth looking at the major players, consumer sentiment towards lingerie and the emerging lingerie brands.

The return of a divisive lingerie brand

underwear Archives

Victoria's Secret halts woke branding, returning to roots as sales dip

Retro Lingerie Brands- Where to Shop Vintage Style Lingerie

5 Easy Ways To Look Just Like A Victoria's Secret Angel

Victoria's Secret Brand Marketing Report by Sophie Rogac - Issuu

Which lingeries wholesaler can put branded labels before sending them? - Quora

The Victoria's Secret 'woke' rebrand is only skin deep, Priya Elan

Blog The Unique Group

Regular women as lingerie models? Startups challenge Victoria's Secret to get 'real

5 Easy Ways To Look Just Like A Victoria's Secret Angel

Is Victoria's Secret DITCHING its feminist makeover? Lingerie brand is returning to its hypersexualized roots after scrapping catwalk 'Angels' for plus-sized and transgender models - amid reports sales have plunged 5%