Alo Takes Aim at Segment Giant Lululemon, Attracts Gen Z

Alo Yoga has a celebrity following, and its fitness clothing is becoming a favorite with Gen Z and Gen Alpha, The Wall Street Journal reports.

Who Is Lululemon's Target Audience? Unraveling the Focus of This

i.insider.com/657c7e620ec98e92f74ff93d?width=800&f

Winning over Gen Z's 'me mentality,' with Alo Yoga, Ulta Beauty

i.insider.com/657c730550edbc52a864b9ed?width=800&f

Alo Yoga Is Beating Lululemon at Its Own Game - WSJ

Campaign Middle East - February 2024 by Motivate Media Group - Issuu

Licensing Magazine Oct 2023 by BM srl - Issuu

Alo Yoga Is Beating Lululemon at Its Own Game - WSJ

Licensing Magazine Oct 2023 by BM srl - Issuu

Alo Yoga Is Beating Lululemon at Its Own Game - WSJ

Do All Lululemon Leggings Have a Size Dot? - Playbite

Alo Yoga Is Beating Lululemon at Its Own Game - WSJ

Alo yoga goes well with lululemon guys! Here's their Barre Long

i.insider.com/657c77f950edbc52a864bf0f?width=800&f