Certified plant-based' logo may have broader appeal than vegan

$ 19.00 · 4.5 (603) · In stock

While the terms ‘vegan’ and ‘plant-based’ might appear to be interchangeable (they both exclude animal products), consumers do not view them in the same way, says the Plant Based Foods Association (PBFA), which has just launched a new ‘certified plant-based’ certification scheme and logo.

Certification - Vegan Action

Plant-based seafood brand TUNO hits shelves: 'We recognize that seafood is not an endless resource

Organic Food Natural Healthy Fresh Diet Products Stock Vector Illustration Of Concept, Element: 168746404

How does vegan or plant-based labelling impact mainstream appeal?

Plant Based Foods Association launches new plant-based

Organic Food Natural Healthy Fresh Diet Products Stock Vector Illustration Of Concept, Element: 168746404

How does vegan or plant-based labelling impact mainstream appeal?

Decoding the differences between vegan and plant based

Vegen Logo

Plant-based wins out over meat-free and vegan claims

How does vegan or plant-based labelling impact mainstream appeal?