The Story Behind Aritzia's Super Puff - VITA Daily

Aritzia’s Super Puff jacket is so ubiquitous now that it’s hard to believe it has only been around since 2017. The Vancouver-based brand launched its winter staple with a Kendall Jenner-fronted campaign five years ago, and celebs like Bella Hadid and J-Lo have since been photographed in the puffiest of all the puffers. As well […]

A review + try-on of the @aritzia Super Puff in the long & original lengths • As someone who lives in puffers year round lol I am so im

Aritzia to Launch The Super Puff™ Pop-Ups at Iconic Locations in New York and Los Angeles

Aritzia Super Puff Review: 4 Editors Put Them to the Test

The Super Puff™ THE SUPER PUFF™

Super Pumped for the Super Puff: The Rise of Aritzia via Social Media, by Geraldine Sebastian

Aritzia Super Puff Review: 4 Editors Put Them to the Test

Tna THE SUPER PUFF™

The Story Behind Aritzia's Super Puff - VITA Daily

The Super Puff™. It's Personal. On Set.

Glossy Pop Newsletter: How the Aritzia Super Puff became the cool girl puffer - Glossy

Fit Review! Aritzia TNA Super Puff Shorty & The Little Fuzzy Puff