George Strait's Codigo 1530 Bought by Pernod Ricard

Pernod Ricard has just acquired a majority stake in fan-favorite Codigo 1530 Tequila. The move comes on the heels of increased competition for premium brands.

Código 1530 Tequila

George Strait-Backed Tequila Brand Sold to Pernod Ricard - WSJ

Ten of the biggest spirits acquisitions - The Spirits Business

Pernod Ricard to acquire majority stake in ultra-premium tequila

, 100% Agave Azul, Double Barreled, 40% ALC/VOL

Codigo 1530 Rosa Reposado George Strait Limited Edition 750ml

Pernod Ricard Acquires George Strait's Codigo 1530 Tequila

Codigo 1530 George Strait Private Reserve Extra Anejo (Origen

Pernod Ricard to Acquire a Majority Stake in Código 1530 Tequila

George Strait - We're thrilled to partner with Pernod Ricard